ONE OCEAN

Enhancing the yachting experience

OneOcean is the global benchmark in services for superyacht owners wherever they are in the world, on-shore or at sea. Facilities include luxury yacht marina’s, five-star hotels and restaurants, and professional yacht management services.

NAMING
BRAND STRATEGY
BRAND IDENTITY
BRAND GUIDELINES
PRINTED COLLATERAL
STATIONERY
SIGNAGE
WEBSITE

Brand strategy

Seamless integration of global luxury services.
The new brand identity needed to reflect the seamless integration of OneOcean's portfolio of brands, services and products, and the integrated management processes that ensure that they work in harmony together.

Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina2
Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina3
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Brand identity

We distilled the essence of the company and its offer into a beautifully simple visual identity with an iconic copper monogram and logo at its core. The surrounding brand language employed a carefully curated blend of tranquil seascape horizons, harmonious duotone colours, and luxurious materials to create an understated elegance for OneOcean.

Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina5
Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina9
Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina6
Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina7
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Sonnet Brand Design Agency Sydney Project Marketing Luxury Creative Agency Marina8

Studio 25, 13-29 Nichols St.
Surry Hills, Sydney NSW 2010
T. 02 8964 0202
E. hello@wearesonnet.com

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