We plan, design and deliver brand experiences to help your business stand out from the crowd.

We plan, design and deliver brand experiences to help your business stand out from the crowd.

Our ethos

Our ethos

Our ethos

We believe successful brands are simple, beautiful and driven by purpose. Our work combines these principles to shape every creative choice we make. 

We believe successful brands are simple, beautiful and driven by purpose. Our work combines these principles to shape every creative choice we make. 

Simplicity
Simplicity yields clarity. We strip brands of the accessory to create clear and memorable stories.

Beauty
Beauty catches the eye. We curate each element of your brand to attract attention and stand out in a crowd.

Purpose
We defy convention and seek new paths, to build meaningful brands and experiences that stem from truth.

Purpose
We defy convention and seek new paths, to build meaningful brands and experiences that stem from truth.

Our process

Our process

We tailor a simple 4-stage process to every project to ensure that our solutions are grounded in research, aligned with your objectives, created with passion and delivered with precision. 

We tailor a simple 4-stage process to every project to ensure that our solutions are grounded in research, aligned with your objectives, created with passion and delivered with precision. 

Discovery
We start by interrogating your brief and bring an unbiased approach to look at your business, competition and industry, from every angle. An accurate brand diagnosis is the foundation of a sound strategy moving forward. 

Definition
We build upon these insights to turn all challenges and opportunities into a core idea we can build a brand around. From here, we begin to create your brand in layers, considering your audience to ensure relevance and accuracy.

Design
Things begin to take shape when we translate that core idea into creative concepts. Throughout the process, we craft and test alternatives until we reach a holistic solution that is unique, compelling and effective.

Delivery
Even the best idea can fall short if it isn't executed with the same rigour and attention to detail that it was conceived with. We have practical knowledge and hands-on experience to ensure that we can deliver solutions across any application.

Our capabilities

Capabilities

Our capabilities

Whatever it takes, wherever it takes place. From strategy to creative, and creative through to delivery, we create powerful stories, and bring them to life in unique and compelling ways. 

Whatever it takes, wherever it takes place. From strategy to creative, and creative through to delivery, we create powerful stories, and bring them to life in unique and compelling ways. 

Brand and marketing strategy

Brand identity & logo design

Books, brochures & printed communications

Websites & digital communications

Packaging

Photography, video & branded content

Signage & environments

Advertising & marketing campaigns

Our clients

Sonnet Brand Design Sydney Clients 12
Sonnet Brand Design Sydney Clients 11
Sonnet Brand Design Sydney Clients 2
Sonnet Brand Design Sydney Clients 10
Sonnet Brand Design Sydney Clients 9
Sonnet Brand Design Sydney Clients 8
Sonnet Brand Design Sydney Clients Sotheby’s Real Estate
Sonnet Brand Design Sydney Clients 6
Sonnet Brand Design Sydney Clients 5
Sonnet Brand Design Sydney Clients 4
Sonnet Brand Design Sydney Clients Primaplas
Sonnet Brand Design Sydney Clients

Awards

Awards

Ultimately the success of our work is measured by the success of our clients, but every now and then it's nice to be recognised by your peers. 

Ultimately the success of our work is measured by the success of our clients, but every now and then it's nice to be recognised by your peers. 

Sydney Design Awards 2018  /  Silver  /  Graphic Design - Publication  /  Ocean Magazine

Sydney Design Awards 2018  /  Silver  /  Graphic Design - 3D  /  Life Basics

Eat Drink Design Awards 2017  /  Commended  /  Best Identity Design  /  The Garden

Sydney Design Awards 2017  /  Silver  /  Design for the community  /  The Garden

Sydney Design Awards 2016  /  Silver  /  Brand Experience  /  Plus for D+I

AGDA Design Awards 2016  /  Shortlisted  /  Brand Expression  /  Yiorgos Zafiriou.

Eat Drink Design Awards 2015  /  Winner  /  Best Identity Design  /  BANG Street Food

AGDA Design Awards 2015  /  Shortlisted  /  Brand Identity  /  BANG Street Food

Studio 25, 13-29 Nichols St.
Surry Hills, Sydney NSW 2010
T. 02 8964 0202
E. hello@wearesonnet.com

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